Sunday, July 26, 2009

any publicity is good publicity?

Dear Amazon.com Customer,
We've noticed that customers who have purchased or rated books by John Sandford have also purchased Trust Me by Jeff Abbott. For this reason, you might like to know that Trust Me is now available.
Common enough email. Not so common though is the review excerpt that is quoted in the email. I would have thought that Amazon would be selective in their accompanying information, not offer a review that contains the following....
From Publishers Weekly
...in this furiously paced if less than compelling thriller... the story strikes a number of false notes—convenient plot twists, hard-to-swallow dialogue and a main character who all too easily goes from wimpy grad student to brawny crime fighter over the course of just a few days.
Really makes me want to buy the book.

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